Client
Daisy’s Juice Bar & Café

Location
2593 Saint Raymonds Ave, Bronx, NY

My Role
Creative Director & Lead Graphic Designer

Context
Daisy's is a health focused grab-and-go juice bar & café located in the Bronx, NY. Serving eclectic flavors from across the globe, their purpose is to fuel people with food that leaves them feeling happy and healthy.

Goal
To develop a brand identity, signage, menus and printed collateral.

Outcome
A modern and flexible brand identity that can grow with Daisy’s made up of charming logo system complimented by a delightfully surprising orange dot, a fresh color palette of blues and greens and playful line drawings representing various food and beverage items.

Interiors: Lacey Schwartz Samanov
Photography: @itsclaudiaher